It was awful, and she ripped it to shreds as nicely as her patience would allow. Each time she picked another tape out of the box, Eddie's face was intently focused on the chubby, middle aged, and slightly obnoxious record executive. As the afternoon proceeded with several breaks, Eddie was running out of time. He at least wanted some feed back on his songs. The last tape was chosen, and it wasn't his. Eddie was noticeably disappointed, but he still had a look of determination on his face. When the lady left the PA, Eddie quickly squeezed his way through the crowd. Before she was able to leave the room, he was able to give her another copy of his tape. Eddie asked her to please give it a listen. Having been frustrated by not finding what she was looking for, she agreed to listen to his tape on her drive back to LA. Eddie was happy she would at least hear it. It was better than nothing. Unfortunately, he was to never hear a word from her again.
The cold hard truth was that no one ever expressed any interest in Eddie's original demo tape. The phone calls, cassette mailers, flyers, and freebies were not enough to over come the dry, unpolished, and, frankly, boring production and arrangement. The songs definitely had potential, but most listeners didn't have an imagination that was required to envision the potential. The 'grunge' sound was still several years away, and the garage band sound was simply not acceptable by most.
Eddie eventually recognized the fact that his recordings were not up to par. The polished studio sound was the industry norm, and he knew he had to spend some time in a regular studio. The only problem was money. Taking home approximately $950 a month with $435 going towards the rent made studio time only a dream. He had no personal connections (with the exception of an old friend in Chicago) that would allow him to take advantage of free studio time. He realized he needed to form a band consisting of musicians that had connections that could be pooled. However, finding a group of guys that met Eddie's many discriminating standards was a feet in itself. The band 'thing' would take some time. In early 1988, the rough demo cassette would have to do. Eddie's expectations that anyone would find his original demo promising faded in the distance. His spirits were lifted by focusing on his future band to be. In his own mind he envisioned the whole conceptual presence and purpose of this next project. The closest he would come to fulfilling this vision was his first band, Bad Radio.